Tag Archives: small things

Life Experiences, Recruiting Tips, Work & Life

To Call, Or Not To Call – That Is The Question

Here at White Now! we receive LOTS of calls from candidates about roles that we have advertised and it got me to thinking…

“…Which calls do I remember?”.

The answer was simple.  Not too many!  I’d be the first to admit that my memory isn’t what it used to be, but I’m not quite ready to be shipped off to “a home” quite yet, so it got me to thinking about why I only remember a very select few calls and what is is about those calls that stick out.

Here’s a list of things in no particular order that come to mind about the calls that are worth remembering and those that fade in to the background.

1. The call has purpose and is not just being made for the sake of being made.
– “Hi, I just called to make sure that you received my application” needs to lead somewhere other than “oh and what’s the salary?”.  We all recognise that as much as the message that the world would like us all to hear is “it’s not about the money”, Jerry Maguire had it right when he said, “SHOW ME THE MONEY!!!”, only that’s probably not quite the message that you want an employer or recruiter to walk away with.  So, rather than making a call to check whether cyberspace has decided to randomly pick your electronic application to be THE one that doesn’t make it through, PLAN your conversation prior to making it and have a number of points that you want to discuss that happens to include (at the right moment), a question about the remuneration.
– Asking the “$$$ question” is always a difficult one, but it’s one that you need to get used to asking.  Try to tie it in to your planned conversation and be prepared for the question to get turned back on to you – “I’m going to turn that question back on to you, what do you feel the role is worth in your opinion and I’ll let you know if you’re in the right ball park”.  Be ready for this as it’s a great way for the person at the other end of the phone to establish if you have any idea at all about the size and importance of the role and where it fits in to the hierarchy of the organisation, not to mention if you are appropriate.  This sounds a bit harsh, but if you’re looking for a job that pays $200,000+ and you’re applying for a middle management role that is paying in the $65-70,000 range, there is a MASSIVE mismatch before we even get to the point of interviewing…

2. Do some research PRIOR to making a call and map out what it is that you want to tell the person on the other end.  Ideally they are going to want to know:
– Your name (state it clearly and if you’ve got an unusual/confusing name, maybe even spell it for them)
– The state of your application:  “I have just applied” / “I applied yesterday/last week” / “I’m about to apply”
– Which role you’re applying for and ideally include a reference number if there is one
– A VERY BRIEF overview of your relevant experience & why you’ve applied for the role.  This is actually a LOT tougher than it sounds, because standing out from the crowd is tough when all you’re doing is reciting your job roles.  Try to make it interesting and more of a conversation than a presentation!  And try to include words and phrases that aren’t cliched, but that show how articulate and capable you are.
– Use intonation as there is nothing worse than a monotone voice at the other end of a phone conversation.  And speak from the heart as passion and drive will shine through over facts and figures during a verbal meeting.

3.  PLAN two or three main points that you want to get across that you want the employer/recruiter to take away with them and if you can subtly recap them towards the end of your conversation, then do so.  But try not to make it sound like it’s ‘revision’.

4.  Ask well thought out questions that show that you have done some research and that you have thought about what you really want to know.  Good questions will tell the employer / recruiter a lot about you – so put your best foot forward by phrasing questions that show that you’ve done some research.
– Some adverts contain a LOT of information and others don’t!  So remember, we live in the age of high-speed internet and ‘Google is your best friend’.  Type in some queries and see what you can find – there might be financials, YouTube videos, news articles, media releases and goodness knows what else out there.  So let your fingers do the typing and start doing some research EARLY as it will all come in useful if and when you get through to the next stage.

5.  Know when to STOP!  Sometime less, is more!  We’ve all heard it said, but often when we’re nervous or don’t have a plan in our heads, we end up prattling on and on and on, only to discover that we’ve lost our way and the whole point of the conversation.  Make your point, move on to the next or shut up!  It really is as simple as that.

6.  Finishing up:  make sure you thank the person for their time and try to finish up with something along the lines of, “Thank you for sharing your thoughts and providing me with all of that information.  This sounds like a great role and one that I am ideally suited for, so you will see an application from me, <Your Name>, in your inbox by close of business today”.

7.  When you send your application through, don’t forget to address the cover letter to whomever it is that you have been told to address it to in the advert (and if you haven’t been given a contact, jump on to the company’s website and find out the name of the President/HR Manager/General Manager/most appropriate person and address it to them) and then address the email to whomever it is that you spoke to.  What I mean by this is that if you addressed your cover letter to John Doe, General Manager of ABC Leagues Club, but you spoke to Sarah Sitizen (intentional type) at the Recruitment Company, then address the EMAIL to her and thank her for her time on the phone earlier today / yesterday / last week and mention that ‘as per your conversation, you are forwarding your application’.

To wrap things up, there’s a time and a place to make a phone call and when done correctly, it can make your application stick out before it has even arrived – you then just need to back up how well you presented over the phone with a solid written application, one that is FULL of achievements and is NOT a long list of tasks…..but I’m now getting on to the subject of another blog, so I’ll leave you with this:  if you’re going to make a phone call about a job, plan it and make it work for you!

GOOD LUCK…

Customer Service, giving, Life Experiences, Uncategorized, Values

Service with a Smile

In the hectic lead up to Christmas, we missed getting our hands on one of the Aldi “Three Bird Roasts” and so in a mad panic, I called Jenny and asked her if she had any bright ideas.  Her response in an understandably matter-of-fact style was along the lines of “DERRRR, have you called Tanya and Paul at RPT Promotions?”.IMG_0155

“Ummm…..  No”, I replied somewhat flatly as my brain clicked in to gear and asked itself ‘now why didn’t I think of that in the first place, EJIT?’, (followed by a couple of expletives).

Anyhow, a call was placed to Tanya and was met with Tanya’s message bank, where I explained my predicament and went back to work.  Not even 15 minutes later, the lovely Tanya was calling me back with Season’s Greetings and instructions for how to get a hold of Paul.  Two minutes later I was dialing Paul’s number which was answered with Paul’s always happy & bubbly English accent.   Once again I explained my stupidity and with a wry laugh and an eagerness you had to hear to believe, Paul was making arrangements for one of his Turduckens to be delivered to Gladesville RSL (in close proximity to my home) for me to collect.

I thanked Paul profusely and he promised to call me back to confirm when the delivery would occur and off he went.  24 hours later he was back on the phone, as promised, to let me know that the Turducken was en-route to the RSL Club as planned.  He couldn’t have been any more obliging if he had tried.  What I didn’t realise at the time was that Paul and Tanya were in the middle of one of their BIGGEST Christmas’ ever!  They had orders stacked up to the rafters and were right in the thick of the logistical-challenge of getting everything delivered to the right place at the right time before Christmas Day!

The reason that I didn’t know just how crazy things were for P&T was because Paul made me feel like I was the only customer that he had, even though I was only after one item and it was probably (if I’m totally honest) a bit of an inconvenience.  But Paul went out of his way to ensure that I would get my Turducken with a short lead-time, so that my family could enjoy their Christmas Dinner and BOY, OH BOY did we ENJOY IT!!!…

The pictures speak for themselves, so let me just add that we all thoroughly enjoyed the Turducken, so much so that we will be placing our order with Paul and Tanya EARLY next year for Christmas 2015!

IMG_0154 IMG_0156 And let me also add that we are all extremely grateful to them both for being such a pleasure to deal with and for making our Christmas Dinner so very special this year.  Thank you both so, so much…

Life Experiences

It’s All About the Coffee

3 Comments

I’m sharing this experience with you for what it was worth to me personally !  The experience was pretty

Smell the Coffee

 normal in many ways, but the process of blogging it was where the benefit arose.  You see by thinking about what to write and then drafting the story below, it has forced me to revisit our business to make sure that we are “making good coffee”.  Read on and hopefully it will all make sense………….

My three year old was due back to Daycare this week, so my wife and I promised him a brekky outing on the weekend as he had been “requesting” pancakes on an almost daily basis of late…………there are afterall priorities in a little boy’s life and pancakes just so happens to be one of them !  🙂

We set-off to a well-known Pancake House in town and my wife and I ordered a cup of coffee each.  Now whilst I have been criticised by friends for being a bit of a coffee snob (I refuse to drink instant), having spent years in hospitality I am partial to a good cuppa.  And so, I waited patiently for my coffee to appear and when it did I just knew it wasn’t going to be a good experience.  Firstly, I had ordered a mug only to be delivered a cup.   There was this tiny bit of tatty floating white stuff amongst what looked like very dirty dishwater and smelt like burnt coffee.  Lifting the cup to my lips, I could feel the heat of the beverage and was prepared for the fact that I was going to blister my tongue and unfortunately I was right, the milk had been burnt so the coffee was dangerously hot !

It’s funny because the rest of the meal was quite passable – nothing fantastic, but certainly nothing terrible either.  The service was satisfactory through the meal process and became good at the end when we were asked if everything was to our liking and I commented that the coffees were not at all good and explained very politely why.  The waiter apologised and whisked the full cups away asking if we would like another, which we declined.  He then came back to our table and informed us that he had removed the items from our bill, which I thanked him for and we went to pay the bill.

In the car on the way home my wife and I commented to each other that we would likely not rush back in main due to the coffee, which got me to thinking about the number of establishments that I visit where the coffee is poor and how I usually make a mental note not to go back unless something else about the visit is particularly special.  What it means is that everything/everyone else has to work that much harder to win my custom as they couldn’t get the little thing (making the coffee) right in the first place.

Am I being a bit harsh ?

Possibly !  But I don’t think that I would be alone in thinking this way.  I am not for a moment suggesting that I cannot be won over simply because of a bad cup of coffee.  There are certainly places that we frequent where the coffee is only just passable, but everything else is brilliant !  But it is JUST THAT point that I am making……..everything else has to be way above par, when in reality all they needed to do was get the small stuff right. 

We are spoilt for choice here in Australia and in general we are well informed about the way food & beverages should be served, not to mention how a venue should present; the cleanliness of toilets and food facilties and a myriad of other “small” things that add up in the “big scheme” of things !!!  So, metaphorically speaking it made me think about the “quality of OUR coffee” and made me retrace some of our practices with the view to considering if any of our services are working harder to make up for some of the others…………….

……….when was the last time you checked on your coffee ???